Back to the Roots

Plants growing out of jars.
Categories
Founded

2009

Leadership
  • Alejandro Velez, Co-CEO and Co-Founder
  • Nikhil Arora, Co-CEO and Co-Founder
Headquarters

Oakland, CA

Website

backtotheroots.com

S2G North Star Interim Outcomes Jump to footnote 1
  • Increased uptake of practices, products, and technologies that enhance agricultural productivity
UN SDG Alignment Jump to footnote 2
  • Good Health and Well-Being
  • Responsible Consumption and Production
  • Climate Action
Back to the Roots is an organic gardening company.

The company has an award-winning line of organic soils, seeds, plant foods, raised beds, and indoor gardening kits. With a mission to reconnect families back to their food and the land, Back to the Roots aims to transform the gardening industry by making it easy for anyone, anywhere to grow their own food. 

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Footnotes

  1. S2G North Star Interim Outcomes reflect areas of strategic alignment with our long-term impact goals. These outcomes are intended to illustrate the types of non-financial progress S2G seeks to support across its portfolio and do not represent company-specific metrics or outcomes. They are not a reflection of investment performance, actual or realized returns, or future financial results.

  2. UN Sustainable Development Goal (SDG) alignment has been obtained from portfolio companies, internally collected data by S2G and/​or sources outside S2G, and could prove to be incomplete or inaccurate and is current only as of July 31, 2026. S2G makes no representations as to the accuracy or completeness of the information obtained from such portfolio companies and/​or sources and neither S2G nor any of its affiliates takes any responsibility for, and has not independently verified, any such information.