Turning Food Waste into Customer Savings and Retailer Profit with Flashfood

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The S2G Podcast • Ep. 29
Turning Food Waste into Customer Savings and Retailer Profit with Flashfood
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In this episode of the S2G podcast, A photo of Jordan Schenck Jordan Schenck, the newly appointed CEO of Flashfood, discusses the company’s triple-bottom-line solution to a massive problem: food waste. 

Flashfood is flipping the script on grocery store surplus by turning what would have been fodder for landfills into affordable, high-quality meals for customers – all while boosting retailer foot traffic and revenue. Jordan shares with S2G’s Chuck Templeton how Flashfood is harnessing data to build strong customer relationships, honing in on messaging, and gearing up for growth. If you’re looking for a masterclass in transforming challenges into opportunities and designing solutions that work better for people and the planet, this episode is packed with food for thought.

Key Takeaways

  • As Flashfood continues to build out the platform’s real-time data collection capabilities, it can offer retailers valuable, actionable insights into shopper behavior and product demand.

  • Flashfood’s model doesn’t just move surplus food — it builds deeper customer loyalty by offering value and sustainability. Shoppers using Flashfood visit stores more frequently, making it a revenue-driving tool rather than just a sustainability effort.

  • No matter how much shoppers care about sustainability, they expect convenience. Flashfood addresses this by making it easy for consumers to purchase discounted items via a simple app, helping retailers meet evolving demands while also enhancing their brand image.

  • Flashfood’s platform integrates into existing store workflows, making it easy for grocery employees to list surplus items quickly. This operational simplicity is crucial for scaling the solution across retail environments.

  • Beyond reducing food waste, Flashfood’s platform makes groceries more affordable, especially for low-income families — an aspect that resonates with both customers and retailers.

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